Does your small business Facebook and social media Twitter account

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By Michael Gray on May 4, 2012.

It was 2012 and social media and social networking sites like Twitter and Facebook are constantly referred to in media news and Entertainment Web sites and broadcast programmes. Print ads for everything from movies to the teeth are those ubiquitous little Facebook and Twitter logos, hashtags, and often special social media vanity URLs. The issue is not your business to be included in social media, it is worth the time, what is the benefit and ROI is there somewhere at the end of the tunnel?

In the current time in my opinion, there's no excuse for your company to not be included in social media. In 2011, SEOMoz is a study and showed the social media, helped with SEO efforts. In early 2012 search-engine land showed that employed 20% of all searches is a result of the icon of the author in it (see how to create a profile for author of Google for more information). With improved registration if you are not using social media as a tool to get rich fragment in the SERPs and your competition is, play of disadvantage.

If you are not using social media as a tool to get rich fragment in the SERPs and your competition is, play of disadvantage ...Smart markets are strong SEO and search engines are only one channel of the overall marketing strategy. You must use e-mail marketing, print, SEO, and social media combined to make your Web site to the algorithm updates. IMHO this verification of management and now is part of the algorithm of Google and if you did not participate in more than one type of marketing, Google will notice, or more correctly not noticing it and your Web site will suffer.

It is not simply a matter of having social profiles for all prominent and important social sites, it is involved, which also counts. Use social services such as KnowEm, to ensure their profiles to prevent any trademark problems. Test and try any of the platforms to see where are your customers, where you get the most engagement, where you get the most traffic, where you get the most links, and most importantly where you get the most sales. Once know who channel is the most effective interlink crosspost the rest of your profile on Twitter with FacebookIf this is what works for you. If Facebook can work better crosspost on Twitter. If Pinterest is what drives your traffic, then concentrate your efforts creating the most crazy great wedding advice, you can create. Since Steve Martin, says "is so good they do not ignore You".

If you happen to be in a very specialized niche, probably Facebook or Twitter is where you will find most of your audience. Google plus is a ghost town, unless you pursue Web 2.0 weenies (or Google officials … I went to there). If you receive traffic from other sites, social and want to allow cross post deal services as, if this then that try to automate the process and remove the manual grunt work. Automate your primary food and with a cross posting, as well as regular publications from Hootsuite and/or Bufferapp, you will be spending less than one hour day for publication of social media. Thanks to the services Tweriod you will have some idea when these ideal times, without having to be passed on to your desk to reach the audience well. Just remember, customer service is already interregnal part of social media, use it as a starting point for the discussion offline contact or from the public eye, whenever possible. It is not that you are hiding, is that there is no need to broadcast any part of the interaction of each customer.

In my opinion, as your links through social media channels, whether the links are nofollowed or not, create the corresponding user data, and the development of reliable author accounts are the three most areas have the most to gain from using social media and again and in my opinion are those three areas, must spend their time on.

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