Anita Roddick

Anita Roddick was the founder of The Body Shop, one of the retailers more successful in the world of cosmetics and related products. It is also one of the most ardent social activists in the business world. The body shop still adheres to the core values set forth by Roddick (click on each for more info on The Body Shop of the site):

"The dysfunction is the essence of entrepreneurship." I have had dozens of requests for places like Harvard and Yale to talk about this subject. It makes me laugh that the ivy Leaguers are so eager to "learn" to be entrepreneurs, because I am not convinced that this is a subject that you can teach. I mean, how you teach the obsession? Because it is the obsession that leads towards the contractor a vision of something again. »

"We, business leaders are solitary, vagrants, the troublemakers." Success is simply a matter of finding that surround us with these clever souls and open mind who can take our insanity and is used properly. »

"I want to define success in redefining this.". For me, this is not definition only mythical - glamour, allure, the power of the wealth and privilege of care. Any definition of success must be personal because it is so ephemeral. It's shaping my own destiny. »

"A contractor is very enthusiastic and dances to a different drum beat, but never considers the success as something that is equivalent to personally wealth.". Which never entered our consciousness. We have incredible enthusiasm, and I think part of the success of any contractor is energy. If one has that energy can create a wonderful enthusiasm. Entrepreneurs have the actual belief that their lives are on services and leadership. »


View the original article here

Comments